Marketing-Views-2

Google+: is it worth the effort?

Yesterday, I read Is Google+ Really a Brand Ghost Town? And, if I’m honest, I got a little exasperated.

breakfastwaffle

Less sour grapes from Blackberry will help its end-game

Ben Hatton gives his views of recent comments made by Blackberry’s CEO Thorsten Heins in his latest column for Liverpool Daily Post

Locowise

Rippleffect forms Locowise partnership

We’re delighted to announce our exciting new partnership with the groundbreaking Facebook Analytics platform, Locowise.

Marketing-Views-2

Dynamic image ads in Adwords – the display advertising revolution

Last month, Google announced the rolling-out of the Contextual Dynamic Creative template in the Display Ad Builder.

breakfastwaffle

Keep the customers satisfied by tracking data

Ben Hatton discusses the importance of getting to know your customers in his latest column for Liverpool Daily Post.

technology

Arsenal.com features in .net magazine showcase

game changer 3 Arsenal.com features in .net magazine showcaseHaving recently completed the redevelopment of Arsenal.com, we were thrilled to see it featured as one of .net magazine‘s sites of the month.

breakfastwaffle

Breakfast waffle… Email remains a powerful marketing tool

In his latest opinion piece for the Liverpool Daily Post, Ben Hatton discusses the continuing value of email marketing.

breakfastwaffle

Is Morrisons too late to the online party?

In his latest article for the Liverpool Daily Post, Ben Hatton looks at supermarket retailer Morrisons’ plans to sell online and whether it’s too little, too late.

Visit-Kent

Rippleffect creates Visit Kent digital strategy

visit kent5 Rippleffect creates Visit Kent digital strategyWe are proud to announce the launch of Visit Kent’s new website, visitkent.co.uk, as part of a complete overhaul of the tourism body’s digital presence.

Marketing-Views

Facebook could potentially offer the best tracking ever

What if Facebook offered a tracking solution that could cross media and device? What opportunities would it bring for digital marketers?