Liverpool Football Club has received two nominations for this year’s Online Retail Awards.

The club's online store has been shortlisted in the Sport category, whilst the Reds have earned a second nomination for Mid-sized Online Retailer of the Year.

As the club's e-commerce partner, we're proud to see our work recognised by the Online Retail Awards (ORA) which welcomes entries from all over the world and has previously be won by the likes of Shop Direct, UNIQLO, Ellis Brigham, Halfords and Vodafone

LFC's Magento-built store has enjoyed a strong first year, generating 37% uplift in conversions and proving the club's international fan base with a world class shopping experience. A win at the ORA would be the second time the store has received international recognition, having been named Best in Class for E-commerce at the Interactive Media Awards 2014. 

The results for the ORA will be announced at the Royal Gardens in London on 15 September.

Liverpool FC E-commerce for a global fanbase
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