Bolton Wanderers FC
We have continued to demonstrate our rich sporting pedigree with the web design and development of a portfolio of sites for Bolton Wanderers. Exciting websites were launched to showcase the Premier League club's stadium, coaching programmes, community work and junior content.
Each of the five sites utilise unique, contemporary designs that complement the Wanderers' branding and incorporate a mix of stylish features. Flash animation, bold calls to action and imagery and user-friendly navigation were all incorporated to offer a powerful user experience.
We increased the club's data capture opportunities by implementing user login features and the ability to register for updates via email from a club. With a view to reducing administration and costs for club staff, each site is managed via a similar content management system, whilst reflecting wider club branding.
Fantastic results have been seen across all five sites, including thousands of visitors to each and marked increases for both coaching course bookings and hospitality enquiries. The sites have also helped create greater visibility for the club's International Soccer School among global audiences.
Our work for Bolton Wanderers continues as we develop its ongoing digital marketing strategy. Recent initiatives include a Nat Lofthouse memorial site and a new platform to promote the club's hospitality.
