Fentons
We developed a far-reaching campaign involving digital strategy, microsite design and development and search engine optimisation to raise awareness of Fentons’ legal expertise, drive traffic and increase enquiries.
Our work involved developing 13 microsites relating to specific areas of expertise provided by the legal firm, each with their own identity, domain name, copy, imagery and design.
Each site was individually optimised during the pre-launch phase as part of an on-going SEO strategy. This has been undertaken specifically to increase organic rankings for the brand in what is an exceptionally competitive sector.
