Hepworth Wakefield

The challenge...

To mark the grand opening of the largest purpose-built exhibition space outside of London, we were tasked with delivering a first website for Hepworth Wakefield that encompassed intuitive navigation and a clear, inviting design.

 

Stylish user-centric design...

We undertook a number of user experience workshops, as well as in-depth research and planning, before delivering a stylish and contemporary online hub for the new gallery. We placed the user at the heart of the experience to create a site that accurately reflects the world class nature of the venue's architecture and displays.

 

Feature-rich approach...

The website’s features include community pages with live social media feeds and an innovative ‘What’s On’ guide. Next up, we’ll be moving onto phase two of the strategy with the development of an online shop, ticketing system and collections database that will provide access to over 6,000 works of art.

 

Generating revenue...

The work forms part of a wider marketing campaign for The Hepworth Wakefield that aims to attract over 150,000 visitors in the first year, generating over £3million for the local economy.