Brief
To reflect the massive growth of the business, Enjays commissioned Rippleffect to create an engaging new website to appeal to the general public and potential business customers whilst generating sales and new marketing opportunities in its own right.
Results
Rippleffect created a stylish, fun design in keeping with the ethos of the business, which makes it easy for visitors to find out more about what makes the pancakes the tastiest ever and the thinking behind their success. The centrepiece of the site is an online shop which allows users to buy a variety of pancake equipment, accessories and batter. As well as downloading equipment catalogues and cart brochures or even signing up to Enjays email newsletter for the latest product information and offers
The site also features sections dedicated to attracting new customers to the brand by showcasing the various carts available in a simple, user-friendly way. This includes an interactive feature where visitors can view and compare the benefits of each of the three carts used to sell pancakes to the public. The site has quickly established itself as the focus of the firm’s online activities and has generated a hugely positive response from fans of Enjays uniquely and increasingly popular recipe.
