Rippleffect has enabled its clients in Liverpool, Manchester, Yorkshire, Cheshire, Lancashire, Cumbria, North West, Wales, London and the rest of the UK to maximise the marketing potential of the Internet by optimising organic search engine listing, revising website design, implementing online marketing, and developing an email marketing strategy.
Email marketing can decrease your marketing spend. Email marketing expenses are exceptionally low, particularly when considering the rising offline marketing costs in Liverpool, Manchester, the North West, and the UK. Consequently, investment in email marketing delivers excellent value for marketing expenditure.
By replacing hardcopy newsletters or advertising mail shots with email marketing in form of bulk e-mails, printing and distribution cost are eliminated. Additionally, email marketing can be targeted to specific clients groups via mass customisation.
To monitor your email marketing in Liverpool, Manchester, the North West, and the UK, Rippleffect Liverpool offers a tracking device to measure the response rate.
The utilisation of email marketing helps integrated marketing campaigns to succeed in a marketplace that gradually shifts online.
With Liverpool email marketing increasingly in demand, Rippleffect Liverpool offers Liverpool, Manchester, North West and UK companies its email marketing, search engine optimisation, and Internet marketing expertise to advance your email marketing spend.
To ensure top search engine positioning, outstanding email marketing, excellent Internet marketing and skilful website design, Rippleffect Liverpool is the best choice for exceptional email marketing in Liverpool.
Services
Rippleffect's expertise covers the full spectrum of online services. We provide total solutions across all areas of the Internet and e-business by building strategies with businesses and organisations, which deliver productive, powerful, and truly effective solutions.
- Website Design
- Content Management Systems
- Search Engine Optimisation
- Online Marketing
- E-Commerce Solutions
- Intranet and Extranet Development
- Internet Consultancy
- Accessibility
- Copywriting
- Online Games
- Advanced Hosting
People
The success of any company is its people. All members of the award winning Rippleffect Team are not just chosen for their qualifications and experience, but also for their passion in driving standards ever higher. They will maintain Rippleffect's pre-eminent position in the new media world.
Ben Hatton - Managing Director
Derek Hatton - Chairman
Craig Johnson - Business Development Director
Ben Hayward - Creative Director
Gavin Sherratt - Creative Director
Anthony Clark - Senior Designer
Katy Fyles - Senior Designer
Christina Gunther - Head of Research
Alec Woolford - Technical Development Director
Phil Cox - Programming Director
Paul Stevenson - Senior Programmer
Peter Brennen - Senior Programmer
Martin Dunford - Programmer
James Easterby - Programmer
John Byrne - Programmer
Ryan Price - Programmer
Mark Law - Programmer
Mike Edwards - Programmer
Glyn Roberts - Programmer
Angela Mulhearn - Head of Finance & Administration
Jeni Sanders - Administrator
Natalie Crowe - Administrator
Awards
National Business Awards 2004 (Highly Commended) – Everton FC - Daily Telegraph
National Business Awards 2004 (Shortlisted) – Living Ventures - Daily Telegraph
Young Director of the Year 2004 (Shortlisted) – Ben Hatton - Institute of Directors
New Media Entrepreneur of the Year 2004 – Rippleffect (Ben Hatton) - EN Magazine
Young Entrepreneur of the Year 2003 – Ben Hatton - Downtown Liverpool
Best New Media Company 2003 – Rippleffect - EN Magazine
Contact
1 Henry Street
Campbell Square
Liverpool
L1 5BS
t: 0151 709 6848
f: 0151 709 6844
21 Ralli Courts
West Riverside
Manchester
M3 5FT
t: 0161 839 3944
f: 0161 839 4348
Flash
Macromedia Flash is a proprietary, robust graphics animation/application development program used to create and deliver dynamic content, media (such as sound and video), and interactive applications over the web via the browser. It is not a standard produced by a vendor-neutral standards organization like most of the core protocols and formats on the Internet.
Many graphic artists use Flash because it gives them exact control over every part of the design, and anything can be animated and generally "jazzed up." Some application designers enjoy flash because it lets them create applications that don't have to be refreshed or go to a new web page every time an action occurs. There are many sites which forego HTML entirely for Flash.
Flash detractors claim that Flash websites tend to be poorly designed, and often use confusing and non-standard user-interfaces. Up until recently, search engines have been unable to index Flash objects, which has prevented sites from having their contents easily found. It is possible to specify alternate content to be displayed for browsers that do not support Flash. Using alternate content also helps search engines to understand the page, and can result in much better visibility for the page.
The most recent incarnation of Flash's scripting language (called "actionscript", which is an ECMA language similar to JavaScript) incorporates long-awaited usability features, such as respecting the browser's font size and allowing blind users to use screen readers. Actionscript 2.0 is an Object-Oriented language, allowing the use of CSS, XML, and the design of class-based web applications.
The final consensus is that Flash is simply a tool, and like all tools it takes a skillful craftsperson to know when, and how, to use it properly. Macromedia's other two products, Fireworks and Dreamweaver, makes Flash integration with graphics and HTML a lot easier.